In an age where digital security is paramount, HYPR is setting a new standard with the unveiling of its comprehensive Identity Assurance solution. Designed to tackle the ever-increasing challenges of the digital age, such as AI attacks and swift digitization, the solution is set to redefine how organizations view and manage identity security.
Rising incidents of authentication-linked breaches, costing businesses nearly $3 million annually, highlight the need for a robust approach to identity security. These concerns are aggravated by outdated onboarding and verification processes that are cumbersome and susceptible to fraudulent activities. Nearly 95% of large businesses face these challenges, due to an existing fragmented approach to identity security.
Bojan Simic, the dynamic leader at the helm of HYPR, remarked on the industry’s lag in identity-based security. Emphasizing that being reactive is no longer an option, he highlighted the need for identity security mechanisms to be two steps ahead of potential threats. HYPR’s Identity Assurance is designed to address these challenges right from inception, ensuring continuous authentication and verification.
Echoing Simic’s thoughts, Anthony Belfiore of Wiz, heralded HYPR’s method as transformative. Businesses have been on the lookout for a unified, intuitive, and secure approach, and HYPR seems to have delivered.
Adding another feather to its cap, HYPR also launched HYPR Affirm. This cutting-edge product streamlines the verification process of workforce identities, thus bolstering the protection of critical company data. The suite of features offered by HYPR Affirm, such as real-time chat and video interaction and document verification, harness the power of AI and human intervention. These features collectively enable superior liveness detection, face recognition, and fraud deterrence.
The innovative solutions of HYPR – Affirm, Authenticate, and Adapt – together provide a harmonized, password-free experience. By seamlessly converging risk indicators from various touchpoints, HYPR Adapt can identify potential threats and proactively counteract them. This integration results in an industry-first solution where dubious activities prompt not just heightened authentication but an automatic identity re-validation.
Identity Assurance by HYPR is an embodiment of the Zero Trust principle – “never trust, always verify.” Despite the increased emphasis on Zero Trust, especially following governmental directives, enterprises have struggled to find a comprehensive solution. With HYPR’s offering, organizations can now embark on their Zero Trust journey with confidence, ensuring both compliance and agility.
Simon Moffat of The Cyber Hut underscored the current security challenges, referencing the recent Storm 0558 attack. Moffat emphasized that a holistic approach is the need of the hour, one that guarantees a seamless digital identity experience, but with robust security measures in place. With its latest solution, HYPR seeks to bridge this gap, reinforcing its position as a global leader in identity assurance.
